tyronne schaffer
CREATIVE DIRECTOR // Art

ABOUT TYRONNE
Tyronne delights in that sweet moment when storytelling and strategy intertwine to give breath to a fresh, undeniably earned brand voice. He’s led creative teams across the ever-evolving media landscape to create celebrated, effective work for global mega corporations, never-heard-of-them-until-now challengers, and once-dusty-now-fresh brand turnarounds.
Most recently, he created cinematic allergy monsters, reminding allergy sufferers that “Allergies don’t have to be scary” with Flonase by your side. For Febreze, he manifested Dave, the Only Man Whose Bleep Don’t Stink, as the fecal anomaly behind the Super Bowl campaign. And, on a more sobering note, he exposed our uncomfortable gun investment truths with Unload Your 401k.
With the belief that discipline in craft is the only way to truly honor great ideas, Tyronne leads with a joy and passion that inspires others around him to create rewarding, unforgettable work.
AWARDS
Cannes Lions including the Titanium Lion, honoring exemplary innovation. One Show and D&AD pencils, Effie, AICP, LIA, and Webby Honoree.
WHERE I'VE BEEN
Creative Director // FCB NY 2020 - Present
Creative Director // DDB NY/CHI 2019 - 2020
Creative Director // Grey NY 2016 - 2019
ACD art director// Grey NY 2013 - 2016
ACD art director// Havas NY 2012
ACD art director // The Concept Farm 2006 - 2011
