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FEBREZE // BLEEP DON'T STINK
During the 2018 Super Bowl we introduced the world to the man whose "Bleep Don't Stink." It was part of a broader effort to get Febreze into bathrooms before the big game. Chips. Dip. Febreze. We got it on shopping lists everywhere and it led to an immediate sales spike. Above is a :60 version of the :30 that aired.
"Cleanest poop joke of all time" -Wall Street Journal
"The best dumb joke" -Time Magazine
PROGRAM CASE STUDY
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